Working Student Campaign/Offer Management (M/F/D)

Working Student Campaign/Offer Management (m/f/d)

General information

Ref #

Contract type: Working Student (80h/month) , preferred start date: November 1, 2026, minimum duration of 12 months

What this role is about

Become part of our team and get to know the diverse PAYBACK online world. You will work closely with both our Online Shopping and Rewards Shop teams and contribute your own ideas and approaches to a variety of exciting and challenging tasks.

Your day-to-day work

• You plan, develop, and manage target group-specific and customer-focused marketing campaigns
• You support the maintenance, management, and further development of our marketing channels across app and web
• You analyze campaign performance and identify optimization opportunities
• You ensure the quality of our campaign processes and collaborate closely with internal and external stakeholders
• You independently take ownership of project-related tasks and coordinate relevant stakeholders
• You research content for marketing campaigns and support its targeted distribution
• You work with various marketing and analytics tools such as Jira, Confluence, Salesforce, and ThoughtSpot

This role is a good fit for you if…

• You are currently studying Business Administration, Economics, Media Studies, or a comparable field, ideally with a focus on Marketing, eCommerce, or Digital Business
• You have a strong interest in digital products, marketing, and e-commerce
• You have already gained some initial practical experience in online marketing or e-commerce
• You enjoy analytical thinking and deriving insights and recommendations from data and reports
• You work independently, in a structured manner, and with great attention to detail
• You bring creative ideas to the table and enjoy taking ownership of your work
• You are confident using standard Microsoft Office applications
• You have business-fluent German skills and very good English skills, both written and spoken

Conditions & benefits

• Working On-Site: This position is fully based at our Munich office. Enjoy direct collaboration, spontaneous exchange of ideas, and being part of a strong team environment every day
• Flexibility: Vacation depending on your model (24 days/year for internships, 12 days/year as a working student)
• Food & drinks: Mostly free, healthy and varied meals, daily fresh fruit and popcorn, plus coffee and tea
• Health & fitness: Free access to our in-house gym, health weeks, massages and physiotherapy on-site
• Culture: Team events, student lunches, and an open "come as you are” mentality
• Development: Individual internal trainings and various development opportunities
• Mobility: Mobility allowance equivalent to the Deutschlandticket, central location, and subway right outside

Compensation

• Mandatory internship: €1,000 / month
• Voluntary internship: €2,224 / month
• Working student (Bachelor): €17 / hour
• Working student (Master): €20 / hour

Why PAYBACK?

PAYBACK is Germany’s leading loyalty program and one of the largest data-driven marketing platforms worldwide. Our solutions reach millions of people every day.

With over 1,000 colleagues at our Munich office, we develop all technical solutions in-house and combine data, technology, and marketing to create measurable impact. You can expect interdisciplinary teams, real ownership, and an open, innovation-driven culture.

The PAYBACK GROUP values diversity – come as you are.