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Social Media Intern - Sports Marketing

Posted Oct 10, 2026

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OTC Group

Berlin

EnglishPraktikumInternshipGerman is a plus

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Salary (estimate)

Full-time reference: about €43,000/year

About this job

Do you love sports and consider social media your playground?

At OTC, we’re building a marketing agency fully dedicated to basketball—and we need you to help us do it. As a Social Media Intern, you won’t just be tagging along: you’ll work with us to build a community from the ground up that lives and breathes the sport.

This isn’t an internship where you run errands. You’ll be given real responsibility, contribute creatively, and see firsthand the impact of your work.

Location : Remote | Start : Immediately | Duration : 3–6 months | Compensation : Unpaid

Type : Mandatory internship or voluntary internship (up to 3 months)

Aufgaben

Develop a strategy : You’ll design a social media strategy for Instagram, TikTok, and other platforms—from target audience analysis to content planning
Create content : You’ll produce Reels, TikToks, Stories, and posts that resonate with the basketball community
Build a community : You’ll interact with fans, players, and teams to build an engaged following
Identify trends : You’ll keep your finger on the pulse of the basketball and social media worlds and bring fresh ideas to the table
Evaluate performance : You’ll track KPIs, analyze what works, and continuously optimize

You’re a pro at creating content (Reels, short videos, graphics)—even your personal work counts
A keen sense of social media trends, especially on TikTok and Instagram
Creativity, initiative, and a desire to build things from scratch
Basic knowledge of tools like Canva, CapCut, or similar programs
A genuine passion for sports (ideally basketball)—whether as a fan, player, or both
Enrolled in a college or university (for a mandatory internship) or available for up to 3 months (voluntary internship)
Fluent in English ; good German is a plus

Startup experience from day one – No corporate rat race, just real creative freedom
Access to the world of basketball – Connections with players, teams, and the German basketball scene
Steep learning curve – Direct responsibility for a brand in its early stages
100% remote – Work from anywhere
Official internship certificate and, upon request, a recommendation on LinkedIn🤝
Opportunities – With good performance, there is the possibility of long-term employment

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Source: Statistisches Bundesamt (Destatis), table; dl-de/by-2-0; StarIn's calculation

Social Media Intern - Sports Marketing

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