Communications Lead

This is a senior individual contributor role based in Berlin. You report to the VP of Growth and work directly with our founders, our product marketer, and our research and content team.

What you'll do

• Decide what Peec is known for. Pick the two or three ideas we want to own, the evidence behind each, and how the story develops quarter to quarter. Write it down so the rest of the company can repeat it.
• Turn research into stories. Work with the research team to find what in the data our audience will care about most, then carry it out: the report intro, the founder post, the journalist brief, the stage premise. Same evidence, told differently for each audience.
• Shape our social strategy. You set what Peec and our founders talk about on social and how each story runs across LinkedIn and our other channels. The social and content team runs the channels day to day. Work with product marketing so launches and the brand story say the same thing.
• Write and edit the highest-stakes work yourself. Founder and expert pieces, press materials, campaign copy and research comms. Brief writers and producers on the rest, and hold every contributor to the same bar.
• Run founder and expert communications. Talking points, interview prep, opinion pieces, stage remarks and founder posts on LinkedIn, with honest feedback afterwards. Make our founders and experts consistently good on the record.
• Lead press and publisher strategy. Bring the news judgment, angles and briefing materials, and pitch journalists yourself. Treat independent coverage and sponsored placements differently.
• Make Peec citable in AI search. We help marketing teams see and improve how AI search talks about them. Our own story should be the best-cited example in the category, and you own how ChatGPT, Claude and Gemini describe Peec.

What we're looking for

• You've led an integrated launch at a B2B tech company, taking original research or a complex product to a clear story shipped across channels. You can walk us from raw evidence to final assets: what you wrote, what you commissioned, where the story changed and what you refused to claim.
• You write fast, in many formats, and in someone else's voice when needed. We'll ask for recent work where your part is clear.
• You are comfortable with data. Given a set of metrics, you can say which story holds up to a sceptical reader and which one doesn't.
• You've pitched journalists yourself and landed coverage.
• You've built the function rather than only contributed. Early or growth stage, first or second in seat.
• You build your own tools. AI is part of how you draft, monitor and research, and you can show us your setup and where you stop letting it write for you.
• You work directly with founders, make decisions and ship.

Bonus points

• You were a journalist or editor before you moved in-house.
• You've worked in search, SEO, analytics, martech or a data platform. You already know why AI search is a real shift.
• You have warm relationships with the US marketing and tech trade press, and with the newsletter writers who now matter more than most of it.
• You've taken a European company's story into the US market.
• You've directed a PR agency well. Mostly that means knowing what to stop paying for.

What we offer

• Competitive salary and meaningful equity: everyone at Peec owns a piece of the upside
• Comprehensive benefits package
• Collaborative, high-energy in-office work environment
• Opportunity to make a significant impact and define a new market category

Compensation: €85K – €105K • Offers Equity

• • €85K – €105K • Offers Equity

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Source: Statistisches Bundesamt (Destatis), table; dl-de/by-2-0; StarIn's calculation

Listed on a job portal Nov 13, 2026