Senior Key Account Manager

Key Responsibilities

• Win large enterprise clients, from identifying the right targets to closing complex, high-value signage projects and partnerships
• Build and maintain relationships with decision-makers at eye level
• Act as the strategic link between clients and internal signage experts, writing sharp briefs and setting expectations from day one
• Develop market opportunities and identify upsell and expansion potential based on each client’s strategy
• Negotiate pricing, contract structures and procurement processes that protect margin
• Own the trade fair presence: choose the right events, show up prepared and turn conversations into pipeline
• Visit clients on-site at strategic moments, not as routine check-ins

Ideal Candidate

• 5+ years in strategic B2B sales or key account management, with proven closes on complex, high-value projects
• Native-level German and professional English; based in or able to work hybrid from Berlin
• Confident at decision-maker level and able to lead commercial conversations with the C-suite
• A hunter with relationship depth who opens doors independently and turns them into real partnerships
• Commercially sharp, with a strong grasp of margins, contract structures and complex procurement
• Structured and CRM-disciplined; pipeline management comes naturally
• Listens first and understands what matters to a client before pitching

Nice to Have

• A background in brand experience, retail or shopper marketing agencies, POS and visual merchandising, shopfitting, trade fair construction, event agencies or large-format production
• Hands-on experience with tenders, RFPs and framework agreements
• An existing network among brand, retail marketing or visual merchandising leaders in DACH

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Source: Statistisches Bundesamt (Destatis), table; dl-de/by-2-0; StarIn's calculation

Posted Oct 30, 2026