Senior SEO Manager (Berlin, hybrid)

Requirements

What you'll need

• 5+ years owning organic acquisition at a product-led company, with results you can point to and explain - including the bets that didn't work
• Programmatic and template-driven SEO at scale, not just editorial content planning
• Genuinely technical: crawling and indexation, schema, server-side rendering, site architecture, page performance. You write the requirement and can tell when it's been built wrong
• A real point of view on GEO - what actually moves visibility in AI answers, and how you'd measure it when attribution is partial at best
• Fluent in the data: Google Search Console, GA4, and a product analytics tool
• Comfortable being the only person in the seat. You set the strategy, defend the roadmap, and don't wait to be told what matters

Nice to have

• A freemium or self-serve SaaS funnel where organic feeds signups rather than leads
• Managing freelancers or agencies against a standard you set
• A design, creative-tools or e-commerce audience
• A headless CMS - we run Strapi

Tools you'll use

• Ahrefs — keyword research, backlink analysis, competitor benchmarking and site audits
• Peec AI — AI search visibility tracking: how Kittl shows up in answers from ChatGPT, Perplexity and Gemini
• Google Search Console — indexing and crawl health, sitemap monitoring, and organic performance (clicks, impressions, CTR, rankings)
• Google Analytics 4 — organic traffic, landing page performance and conversion attribution
• PageSpeed Insights / Core Web Vitals — page speed and technical performance monitoring
• Google Keyword Planner — search volume and keyword demand, alongside Ahrefs
• Our internal AI data agent — connects Search Console, BigQuery and Metabase, so you can query SEO performance alongside product and revenue data instead of in a silo

Interview process

• Intro call with your recruiter (30 min)
• Interview with the hiring manager (45 min)
• A take-home challenge , built on a real problem we're facing right now, not a hypothetical
• Challenge presentation and discussion with the hiring manager and a growth stakeholder (60 min)
• Bar raiser interview (30 min)

You'll do well here if:

• You pick up problems nobody assigned you. If something's broken and no one has stepped up, you're the person who does
• You'd rather make the call and adjust than wait until you're certain. Speed is how we win
• You want to own a domain deeply enough that people rely on your judgement in it, whether or not you manage anyone
• You'll argue for your position and commit fully when the call goes the other way
• You care about details other people would call excessive. We hold a higher bar than most, on purpose
• You use AI constantly and still own every word you ship

Every new hire should raise the bar in some meaningful way, not just fill a seat. We hold to that, and it's why you'll be working with the most talented people from all over the world.

Benefits

• Real ownership: You own what you ship, end to end. Whether you lead a team or lead through craft, we back you to work on what matters most
• Work at the edge of AI and design: Kittl sits where AI, design and commerce meet. You'll be learning on the frontier, not reading about it
• Work-life balance: 30 vacation days a year, plus public holidays
• Hybrid working style: 3 days a week in our office in the heart of Prenzlauer Berg, the rest of the week from home
• Remote work: On top of that, work from anywhere in the world for up to 50 days (10 weeks) a year
• VESOP: Enrolment in our Virtual Employee Stock Option Plan. When Kittl grows in value, you share in it
• Lunch: Daily chef-prepared meals in the office
• Mobility: Your monthly BVG ticket, fully covered
• Health & fitness: Urban Sports Club M membership
• Learning & development: Annual L&D budget for your professional growth
• German classes: Online group courses at every level
• Hackathons: Quarterly hackathons to experiment with new ideas, push boundaries and build the next big thing
• Kittl Week: Each year, our global team gathers for a whole week to work, celebrate, get inspired and have fun

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Source: Statistisches Bundesamt (Destatis), table; dl-de/by-2-0; StarIn's calculation