(Senior) Go to Market Scaling Manager - Germany (m/f/d)

• You own the performance and monetisation of Heartbeat AI within the German market, working to continuously optimise what's already in place rather than build from zero.
• You fine-tune pricing and packaging, identify where existing structures are leaving value on the table, and drive the changes needed to capture it.
• You bring new positioning ideas to an already mature market, testing and validating fresh angles alongside the initiatives already running.
• You develop a deep understanding of the unit economics behind Heartbeat AI in Germany, using that insight to shape monetisation strategy across pricing, packaging, and the broader product suite.
• You work closely with Product, Tech, Marketing, and Sales stakeholders, translating technical constraints into commercial decisions and commercial priorities into technical requirements.
• You track performance across the German market, using data to spot where monetisation or positioning is underperforming and turning that into concrete action.
• You operate with significant cross-functional influence, managing diagonally across tech, sales, and marketing to keep initiatives moving.
• You report into the Go-to-Market Director, working closely with senior leadership to present performance updates and build the case for changes to positioning or monetisation strategy.

Your profile

• You bring at least 5 years of experience in a similar commercial, product, or GTM role, ideally within the tech and energy industry.
• You are confident optimising an already-established market, spotting where fine-tuning pricing, packaging, or positioning can unlock further performance.
• You are structured by default and follow through without being asked: you manage multiple concurrent initiatives and dependencies without losing the thread, and own action items end to end.
• You are ambitious and impact-driven, yet humble and a strong influencer in equal measure. You set a high bar for what "good" looks like, quickly credit the team and admit when something isn't working, and can bring sceptical stakeholders on board to inspire the cross-functional effort to scale the German market.
• You have a strong grasp of unit economics and a genuine passion for how they drive monetisation decisions, and you can translate margin and cost-structure insights into concrete pricing and product strategy.
• You are comfortable working closely with Tech, Sales and Marketing teams and fluent in both sales/marketing and technology language, translating technical trade-offs into business decisions and commercial priorities into technical requirements, without needing someone else to broker the conversation.
• You are confident presenting to and working directly with executives and can turn data and KPIs into clear, decision-ready updates.
• You are native in German and fluent in English (C1/C2), written and verbal.
• Knowledge of and experience in the German energy market is clearly a plus, but not a must.

Benefits

• You are part of an international, dynamic, and highly motivated team of people who have proven to make things happen
• With your work, you accelerate the "energy transition" and hence have a direct impact on our climate
• Work with and learn from other super-smart colleagues
• You will enjoy direct contact with core decision-makers
• You will enjoy the best chances of entering full-time in one of Europe’s most thriving scaleups
• You work remotely (Germany-wide), with offices in Hamburg, Berlin or Munich
• Create a healthy balance alongside your work and enjoy all the benefits of the EGYM Wellpass
• Benefits and discounts are yours with Futurebens
• Whether city bike or e-bike - be flexible with our job bike leasing and do something good for the environment at the same time

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Source: Statistisches Bundesamt (Destatis), table; dl-de/by-2-0; StarIn's calculation

The Economic Times · 20 days ago