Sales Assistant

About Us

Triple Wimbledon champion Fred Perry founded the brand in 1952, and since then, the company has grown into a global community of over 370 employees. Each team member is inspired by the Laurel Wreath and its legacy of style and innovation. We are proud to collaborate across disciplines, continuously developing and supporting world-class products and service in the retail environment.

Key Responsibilities

This Sales Assistant role places you at the heart of our customer experience and retail excellence. You will help create an inviting and innovative retail store environment, acting as a key ambassador of the Fred Perry brand. Whether supporting store operations or assisting customers, you will develop valuable skills and contribute to a growing, inclusive team.

• Welcome all customers promptly and courteously upon entering the store.
• Create loyal customers by representing and living the Fred Perry brand values, prioritising excellent service over transactional sales.
• Support managers, designers, and buyers by providing relevant customer feedback.
• Help ensure the shop floor and stockroom are well organised, fully stocked, and visually appealing.
• Adhere to health and safety procedures and contribute to loss prevention by following security protocols.
• Utilise your product knowledge to discover and address the needs of each customer.
• Understand the returns policy and use it as a tool to strengthen customer relationships.
• Foster a cheerful, cooperative, and positive team atmosphere.
• Deliver friendly and professional communication, both in person and on the telephone.
• Engage in ongoing learning about the company, products, and retail trends.

Essential Skills and Experience