Head of Marketing (all genders)

Your Mission:

As Head of Marketing (all genders), you will join the VÆRIDION Commercial team and take our Marketing function to the next level. We are developing a battery-electric aircraft for regional flights, a zero-emission, quieter alternative on the short routes where turboprops fly today. To bring this unique platform to the market, our existing and prospective airlines, lessors, investors and partners need to appreciate that electric regional aviation is the credible solution. Growing our brand awareness and our ecosystem is one of our core company objectives, and you will play a key role in it. As part of the leadership team, you will collaborate closely with departments across the organization, from R&D and aircraft engineering to testing and operations. You will play a pivotal role in translating complex technical developments and company milestones into compelling narratives and high-impact communication campaigns that strengthen our brand, engage key stakeholders and customers, bringing our vision to life.

Your Day-to-Day:

• Build, lead and develop a high-performing Marketing team within the Commercial function.
• Lead media relations, build strong relationships with journalists and industry publications, and develop compelling press releases that communicate our key milestones and achievements.
• Develop and own the global events strategy. This covers planning and execution of industry events and trade shows, as well as in-house events that strengthen our brand.
• Shape and execute marketing strategies aligned with our business objectives, commercial priorities and aircraft development roadmap.
• Strengthen our brand positioning and ensure a consistent presence across all communication channels and touchpoints.
• Manage digital marketing initiatives, including SEO/SEM, email campaigns, social media and content marketing. Monitor campaign performance and optimise it.
• Work hand in hand with the Commercial, Engineering and other teams to turn complex technical topics into engaging and accessible content,
• Conduct market research to identify trends and opportunities.

Your Profile:

• Several years of marketing experience, including leadership experience building and managing a team. Experience in B2B, aviation, aerospace, defence or deep tech is a strong plus.
• Proven track record in planning and running events, trade shows and brand activations.
• Hands-on experience across digital marketing: SEO/SEM, email, social media and content marketing, plus data-driven campaign optimisation.
• Strong skills in brand management, storytelling and making complex technical topics understandable.
• Experience in public relations, working with journalists and industry media, and driving impactful communications campaigns.
• A collaborative, hands-on pragmatic working style, and comfort working across Sales, Product and Engineering in a fast-growing, high energy, startup environment.
• Fluent English is essential. German is a Plus.

We recognize that women and other under-represented groups are often overlooked in our industry. If you’re excited about this role but don’t meet every listed qualification, we still encourage you to apply. Talent and potential can’t always be captured in a checklist.

Why us?

• Be part of an ambitious team determined to shape the future of aviation.
• We are an in-office company, but we value flexibility and trust employees to manage their schedules responsibly. This may include occasional remote work or adjusting hours to accommodate personal commitments.
• Subsidized EGYM Wellpass membership: your (mental) health is important for us.
• Enjoy a subsidized lunch with a 5€ company contribution per meal on office days.
• Become a part of our success with virtual stock options.
• Choose the option that suits your needs: either a free charging station for your electric car or a public transport job ticket as part of the Deutschlandticket.
• Lease a high-quality bicycle or e-bike through our JobRad program and benefit from tax advantages. Whether for your daily commute or personal use, enjoy more mobility and sustainability.
• Pension scheme to support your long-term financial security.
• Work in one of our offices in Munich or Delft. Enjoy the modern Balan Campus in Munich or work inside the aerospace ecosystem at TU Delft.
• Boost your professional as well as personal growth executing your own ideas and independent projects.
• Join our internal social events and retreats (e.g. cooking, game nights, sports).

VÆRIDION was founded in 2021 to transform regional air travel with the Microliner, a 100% electric commercial aircraft. By delivering the most energy-efficient aircraft, we are building the future where clean, safe, and affordable electric aviation seamlessly connects people and businesses. We’re bringing together the brightest minds in aerospace, automotive engineering, and business to disrupt the aviation industry.

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Source: Statistisches Bundesamt (Destatis), table; dl-de/by-2-0; StarIn's calculation