GTM Enablement Specialist

What you'll do

• Own onboarding for new Account Executives and SDRs: build a structured ramp program with clear milestones and certifications that gets new hires productive fast
• Design and deliver ongoing training on our product, the AI search market, our sales methodology, and competitive positioning, for new and tenured reps alike
• Embed our sales process into day-to-day execution: train and coach reps on qualification, stage exit criteria, mutual action plans, trial management, and negotiation
• Standardize SDR-to-AE and Sales-to-CX handoffs, with clear expectations for qualification, documentation, and ownership
• Partner with Product Marketing, who own core positioning and messaging, to translate these into practical sales playbooks, training, and customer-facing materials: discovery guides, talk tracks, objection handling, battle cards, email templates, decks, one-pagers, proposals, and case studies. Work with Design to keep them accurate, on-brand, and easy for reps to find
• Coach reps alongside sales managers: review calls, run role plays, and use call and deal data to spot skill gaps and sharpen messaging
• Run competitive intelligence: track what competitors ship and say, turn it into battle cards and training reps use in live deals, and flag what matters to Product and leadership
• Measure what works: track ramp time, win rates, conversion, and content usage with RevOps, report on the impact of enablement programs, and cut what isn't working
• Drive adoption of our sales tools (HubSpot, call recording, and AI tools), and build workflows and automations that save reps time
• Translate new features and market shifts into training and materials within days, not weeks, so Sales, CX, and Growth all work from the same story

What we're looking for

• 3 - 5 years in GTM or sales enablement, sales training, or a similar role at a fast-growing B2B SaaS company
• A track record of designing and running onboarding and training programs with measurable results, such as shorter ramp time or higher win rates
• Strong facilitation and coaching skills: you can run an engaging workshop, give direct feedback on a call recording, and adapt to reps at different experience levels
• Working knowledge of modern sales methodologies such as MEDDPICC, Challenger, or Command of the Message, and experience building one into training and process
• Data-driven and comfortable with tools: you work confidently in a CRM (HubSpot ideally) and call recording software, turn performance data into training priorities, and have built workflows and automations
• Strong stakeholder management: you work across Sales, RevOps, Product Marketing, Product, and CX with different goals, and keep reps up to date on process and product changes without slowing anyone down
• Strong product sense: you pick up a technical product and a new market quickly and can explain both simply
• Clear judgment on AI-generated content: you use AI to move faster, you know when it makes the work worse, and you push back when quality slips
• A strong eye for quality: you notice off-brand colors, inconsistent fonts, and misaligned elements, and you're comfortable making clean edits in Figma, Google Slides, or similar
• Proven ability to prioritize in a fast-moving environment, where priorities change weekly
• An ability and willingness to travel between our two offices (New York and Berlin) once a quarter
• Excellent written English. You write clearly and cut anything that doesn't earn its place

Bonus points

• Prior quota-carrying experience as an Account Executive or SDR
• Experience with an enablement platform or LMS, such as Highspot, Seismic, or WorkRamp
• Some exposure to SEO, GEO, or marketing tech, or the curiosity to get up to speed quickly
• Experience building competitive intelligence or a customer story program from scratch
• Experience at an early-stage company during a period of rapid scale
• Fluent German, French, Spanish, or a Nordic language

What we offer

• Competitive salary and meaningful equity: everyone at Peec owns a piece of the upside
• Comprehensive benefits package
• Collaborative, high-energy in-office work environment
• Opportunity to make a significant impact and define a new market category

Compensation: €70K – €80K • Offers Equity

• • €70K – €80K • Offers Equity

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Quelle: Statistisches Bundesamt (Destatis), Tabelle; dl-de/by-2-0; eigene Berechnung