Head of Product - Platform Growth (f/m/d)

Introduction

IMAGO is one of the leading agencies for visual content in Europe, with over 800 million photos and videos used daily by international clients across News Media, Broadcast, Sports, Brands, and Corporate sectors.

For almost 30 years, we’ve built a strong market position in Germany and continue evolving our platform to meet global digital demands. Our international team works closely together from our headquarters in the heart of Berlin.

This is a newly created, CEO-facing role with end-to-end ownership for developing our self-serve webshop into a major business line and, at the same time, establishing a strong product function across IMAGO as the overall Head of Product for our small product team.

Your tasks

1) Build the webshop into a major business line:

• Continuously optimize user acquisition, engagement, and conversion
• Develop product and pricing concepts that increase transactions and reduce friction (in alignment with enterprise sales)
• Build a scalable organic growth engine leveraging large-catalog e-commerce experience incl. information architecture, internal linking, programmatic landing pages
• Drive international expansion: market prioritization, localization strategy, multi-market rollout
• Lead cross-functional execution across Marketing, Engineering, Data/BI and Sales

2) Establish a strong product function across IMAGO:

• Own IMAGO’s product vision, strategy, and portfolio prioritization across self-serve growth and enterprise-facing initiatives
• Set up the product operating model (discovery, prioritization, roadmap, rituals, stakeholder alignment, measurement)