Jobbörse
Veröffentlicht am 26. Okt. 2026
BerlinRemote
Speichern legt die Bewerbungsmappe an.
Sehen Sie, wie nah Ihr Profil an dieser Anzeige ist.
Gehalt (Schätzung)
Vollzeit-Referenzwert: 44.000 €–58.000 €/Jahr
Mediacharge GmbH is a Munich-based, internationally oriented marketing agency with ten years of experience in cutting-edge marketing for international enterprises. Operating in 14 languages, we combine first-tier strategic consulting with hands-on operational excellence, measured against business results.
Project description (TUM Project)
This project study explores what turns an enterprise’s own people into LinkedIn voices that measurably drive Sales, Recruiting or Employer Brand. Using Mediacharge and its enterprise clients as the case environment, it examines how earned media, meaning content published by real people rather than paid brand channels, creates business impact.
The project combines a business strategy perspective - objectives, the right people and measurable outcomes - with a content and platform perspective, focusing on talent profiles, content types, success patterns and the time it takes to build an effective voice.
Objectives of the project study
Main task and methodology
Students explore the topic through research, interviews and real enterprise cases (month 1), classify goals, talent profiles and success patterns (month 2), and build strategy blueprints, a final report and a pitch to Mediacharge leadership (month 3). Recommended methods include desk research, expert interviews, enterprise case analysis, benchmarking and impact modelling.
Student requirements
Students are fascinated by marketing at international enterprise scale, work analytically and build things that hold up in practice. Strong results open the door to a next conversation with Mediacharge.
Project scope and application
Preferred scope: 3 months in three phases: Explore, Analyse, Build
Number of students: 3–5
Supervision: A Mediacharge supervisor with direct input from enterprise practice; final pitch to leadership
Client access: Mediacharge enterprise clients, on request and case by case
Research budget: €2,000, released for a defined purpose agreed with the supervisor
Find Jobs in Germany on Arbeitnow
Wir zeigen einen Auszug und einen Link je Anzeige, und den vollen Text, wenn die Quelle es erlaubt. Genannte Marken und Logos gehören ihren Inhabern.
Schätzung: etwa 67.000 €/Jahr
TechBiz Global GmbHBerlin, Berlin
Glassdoor 4,9 (26)
LieferandoBerlin
Glassdoor 3,5 (386)
Quelle: Statistisches Bundesamt (Destatis), Tabelle; dl-de/by-2-0; eigene Berechnung
Quelle: Statistisches Bundesamt (Destatis), Tabelle; dl-de/by-2-0; eigene Berechnung
Grobe Schätzung: 44.000 €–75.000 €/Jahr
Grobe Schätzung: 44.000 €–58.000 €/Jahr
