B2B Demand Generation Specialist

Our humble expectations

• Relevant experience in B2B Demand Generation, paid media, or media buying , ideally within a tech, SaaS, or similarly fast-paced environment. We welcome candidates with a range of career paths and backgrounds who can demonstrate the skills and impact needed for the role.
• Hands-on, multi-channel paid media experience across platforms such as Google (Search and Display), Meta, LinkedIn, TikTok, and programmatic media, including managing and scaling campaign budgets.
• International marketing experience , with exposure to working across multiple markets and helping to grow new or emerging products, services, or audiences.
• Demand generation and go-to-market experience , including building campaigns from the ground up and supporting new product launches.
• A data-informed approach to marketing : able to define relevant KPIs (for example, CPL, closed-won opportunities, and revenue), monitor performance, and turn campaign and CRM data into clear recommendations.
• Working knowledge of Excel or Google Sheets , including tools such as lookups and pivot tables, or equivalent experience with data-analysis tools.
• Strong problem-solving and experimentation skills : able to identify opportunities or challenges, develop hypotheses, run tests, and apply learnings.
• A genuine interest in AI and automation , with examples of using these tools to improve marketing workflows or reduce manual work.
• Strong cross-functional collaboration skills , with the ability to build trusted relationships with Sales and other partners while working independently when needed.
• Strong written and verbal English communication skills . Additional language skills are welcome but not required.

What we offer

• The opportunity to build something meaningful and global, surrounded by kind and ambitious people.
• The chance to build, test, and scale. This is a role where you'll shape how Wolt grows demand for new B2B products, not just maintain what's there.
• Lots of learning, growth, and ownership in a high-growth tech environment.
• Competitive salary and benefits.
• A genuinely supportive culture that values diversity, curiosity, and getting better every day.
• A flexible hybrid working model and a vibrant HQ in central Helsinki or Berlin.

Next steps

If this sounds like the challenge you've been looking for, we'd love to hear from you! Submit your application, and our Talent Acquisition Partner will be in touch.

Our hiring process typically includes:

• An introductory chat with our TA team
• A conversation with the Hiring Manager
• A practical assignment
• Final interviews with the wider team

We review applications on a rolling basis, so apply today!

Our Commitment to Diversity and Inclusion

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

Beware of recruitment scams: DoorDash, Deliveroo, and Wolt will never ask you to pay money or share sensitive financial information during hiring — learn more about our legitimate recruiting process at Recruitment Scam Awareness - DoorDash .

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Quelle: Statistisches Bundesamt (Destatis), Tabelle; dl-de/by-2-0; eigene Berechnung