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CRM Manager – Lifecycle & Growth (f/m/d)

Veröffentlicht am 23. Okt. 2026

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7NXT GmbH

Berlin

EnglischBefristeter VertragFließend Deutsch (C1+)

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Job Fit

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Gehalt (Schätzung)

Grobe Schätzung: 44.000 €–58.000 €/Jahr

Über diese Stelle

CRM Manager – Lifecycle & Growth (f/m/d) – 7NXT Health Group

The essentials

Team: CRM & Marketing
Start date: As soon as possible
Location: Berlin — hybrid
Working language: German & English fluency
Salary band: Shared before your first interview

Your impact

As CRM Manager – Lifecycle & Growth at 7NXT Health Group, you design and optimise end-to-end lifecycle and growth experiences across our brands and markets. You build habit-forming journeys that convert, engage and retain users at scale — combining behavioural science, data-driven experimentation and high-quality communication across Gymondo, 7Mind, Buddyfit and Preneo. You have a high degree of ownership within CRM, work with short decision cycles and have the space to experiment and make a real impact on millions of users.

What you’ll drive

You build, launch and optimise lifecycle and growth campaigns across email, push, in-app and web
You operate confidently within Braze, using advanced segmentation, journey orchestration and structured testing
You improve early-stage performance through onboarding, activation, trial conversion and reactivation flows

You apply behavioural principles to increase engagement and reduce early drop-off

You identify commercial opportunities through experimentation and data-driven analysis

You collaborate cross-functionally with creative, analytics and market teams to deliver high-quality, timely communication

You translate insights into clear, actionable improvements that drive both engagement and revenue

Deep hands-on experience with Braze — advanced expertise clearly demonstrated; certification is a plus (Braze Certified Marketer, Digital Strategist or Practitioner)
Proven track record in B2C mobile apps, ideally with large user funnels and fast CRM velocity
Experience in subscription models and free-to-paid lifecycle and growth strategies
Familiarity with high-intensity activation approaches: frequent early touchpoints, strong value framing and conversion-driven communication as used by top subscription apps
A habit-building mindset: you think in triggers, routines and motivation loops
Analytical and experimentation-driven, with the ability to interpret data and turn insights into action
Strong communication instincts and the ability to craft clear, motivating messages
Fluent German, preferably native
Fluent English

Experience applying behavioural science to lifecycle and growth design
Exposure to pricing, paywall or offer testing
Experience working across multiple European markets or languages

People who make things happen

7NXT Health Group is Europe’s leading platform group for digital fitness and mental wellbeing. Through our brands Gymondo, 7Mind, Buddyfit and Preneo, we reach 20–30 million people per month across 9 European markets, helping them live healthier lives — physically and mentally. Our team of ~170 people grows organically, works at eye level, and genuinely practises what we preach.

We believe in trust over rigid structures, smart working over endless meetings — and that sustainability, inclusion and diversity aren’t buzzwords, they’re how we actually operate.

We welcome what makes you unique.

At 7NXT Health Group we believe in diversity, openness and team spirit. No matter which gender you identify with, whether you have a disability, what your neurotype is, where you come from, what you believe in or how you love — you are welcome here.

Don’t meet all the criteria? No problem — if you’d like to help shape the future of health & wellbeing with us, we look forward to your application.

Need a more accessible process or have questions? Write to us — we’ll find a way.

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Eckdaten der Stelle

Arbeitgeber: 7NXT GmbH
Position: CRM Manager – Lifecycle & Growth (f/m/d)
Stadt: Berlin
Arbeitsmodell: nicht angegeben
Sprache: Englisch
Erfahrungsstufe: nicht angegeben
Veröffentlicht: 23. Okt. 2026
Quelle: Arbeitnow

CRM Manager – Lifecycle & Growth (f/m/d)

Job Fit

Über diese Stelle

Eckdaten der Stelle

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